Social Media Press Release #7
Marketing, Social Media Release, Uncategorized | (0)
All this talk about press releases, and the cool things a SMPR can do. I just want to touch a brief moment on a very profound quote from David Ogilvy.
"When I write an advertisement, I don't want you to tell me you think it is "creative". I want you to find it so interesting you go out and buy the product".
-David Ogilvy (Ogilvy on Advertising)
Let's not forget what the SMPR is for, it is:
A news release, media release, press release or press statement is a written or recorded communication directed at members of the news media for the purpose of ...